Indaba is a South African wine brand owned by Cape Classics with high quality wines at an affordable price. The spirit of South Africa is shown through Indaba's branding through bright colors, sunny photography and a love of travel. As Art Director, I had the opportunity to lead Indaba's brand and packaging evolution to first brighten the color palate, and then to incorporate iconic South African imagery. In addition, I was tasked with creating the packaging for the BiB (boxed wine) format.
